Endwell, NY – At a recent Credit Union National Association (CUNA) conference, Visions Federal Credit Union and Cynthia Schroeder, Visions' Senior Vice President of Digital Assets, were recognized with awards for excellence in the credit union industry. The awards reflect Visions' commitment to being an industry leader in technology and digital advancements.

CUNA's Operations and Member Experience (O&ME) Council honored Visions with the 2022 Excellence Award in the Digital category. Recipients of this award demonstrate innovative approaches to serving members and advancements that have potential for nationwide application by the credit union industry. Visions received this national recognition for implementing machine learning to provide personalized marketing for online users – an approach that was developed in partnership with Finalytics.ai to curate targeted member experiences through real-time data and dynamic segmentation.

At the same conference, CUNA's Technology Council announced Visions' Cynthia Schroeder as 2022 Professional of the Year. Schroeder has grown in the credit union industry from being a teller in 1976 to being SVP Digital Assets in 2022. Her work in credit union innovation, technology, mentorship, and project management has helped to grow Visions into a $5.6 billion organization.

Schroeder says, "Credit unions have a great future with technology." Recently, she worked to launch Visions' Digital Assets department, and before retiring in December 2022, Schroeder is helping Visions set the framework for their next steps into new technologies, smart contracts, NFTs, and beyond. She says, "New tech is central for our mission of people helping people. By removing barriers and reducing friction for members, we reach more people and make a bigger impact."

 

About Visions

Federal Credit Union is a not for profit financial institution completely owned by its members. Established in 1966, Visions proudly serves over 230,000 members in communities throughout New Jersey, New York, and Pennsylvania. Services include banking as well as auto, home, personal, and business loans.
 

Ref: Visions FCU press release, 2022.
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  • Visions Plans New Branch Near Syracuse University

    Visions will be opening their new branch at 145 Marshall St., located along the northern edge of Syracuse University’s campus. The branch, which is expected to open later in 2026, will be Visions’ third branch in Onondaga County. In addition to regional branches in Westside Syracuse and Cicero, they offer comprehensive financial services in a three-state footprint in New Jersey, New York, and Pennsylvania and serve more than 250,000 members in all 50 states and around the world.

  • Visions’ Promotes Derek Garcia to Vice President/Chief Retail Officer

    As CRO, Garcia is responsible for ensuring a holistically positive experience for all Visions members, as well as for their 300+ Branch and Contact Center employees. Garcia’s role provides a panoramic view of the larger cooperative through the perspective of these member-facing teams and requires an intimate understanding of how employees’ needs interact with members’ needs. Alongside member feedback, a large part of Garcia’s role has to do with employee feedback. “It’s important to remember that it’s not my voice, but the voice of the people I serve.”

  • Visions Hosts 60th Annual Meeting

    Three directors were elected to Visions Federal Credit Union’s Board of Directors at its 60th Annual Meeting, held at Visions Headquarters in Endwell, NY. Joseph Lau was elected to a three-year term and Jill M. Bennedum and James J. Lewis were re-elected to three-year terms on the Board. At a special reorganization meeting held immediately following the Annual Meeting, the Board re-elected Christopher H. Marion as Chairperson, Mary C. Robinson as Vice Chairperson, Denise B. Stoughton as Treasurer, and Kelly A. Roche as Secretary of the Executive Committee. The Board appointed Charles R. Sebuharara as Associate Director.

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