Endwell, NY – Visions Federal Credit Union is excited to announce the hire of LaToya Pryce as Culture and Inclusion Officer. Pryce has over two decades of experience in the financial services industry, most recently serving as VP of Regional Sales and Development for a community bank located in New Jersey, where she trained and developed staff across 19 branches in her region.

As the Culture and Inclusion Officer, Pryce will be responsible for evolving employee engagement practices within Visions and enhancing the organization's internal and external focus on diversity, equity, inclusion, and belonging.

"Visions takes pride in recognizing and celebrating the different characteristics, perspectives, and values of our members and our employees," said Jenna Rosenberg, Visions VP Chief Governance and Strategy Officer. "People are and will always be the fabric of the credit union. As we continue to grow, a strategic priority is continuously ensuring that diversity, equity, and inclusion are a foundational part of our culture and how we do business."

Residing in New Jersey, Pryce also advocates for autism awareness, support, and research and is currently pursuing her Ph.D. in Leadership at Carolina University. She received an MBA from Centenary University and bachelor's degree in Marketing from Berkeley College.
 

About Visions
Visions Federal Credit Union is a not for profit financial institution completely owned by its members. Established in 1966, Visions proudly serves over 220,000 members in communities throughout New Jersey, New York, and Pennsylvania. Services include banking as well as auto, home, personal, and business loans.

Ref: Visions FCU press release, 2022.
View recent news.
 

  • Visions Plans New Branch Near Syracuse University

    Visions will be opening their new branch at 145 Marshall St., located along the northern edge of Syracuse University’s campus. The branch, which is expected to open later in 2026, will be Visions’ third branch in Onondaga County. In addition to regional branches in Westside Syracuse and Cicero, they offer comprehensive financial services in a three-state footprint in New Jersey, New York, and Pennsylvania and serve more than 250,000 members in all 50 states and around the world.

  • Visions’ Promotes Derek Garcia to Vice President/Chief Retail Officer

    As CRO, Garcia is responsible for ensuring a holistically positive experience for all Visions members, as well as for their 300+ Branch and Contact Center employees. Garcia’s role provides a panoramic view of the larger cooperative through the perspective of these member-facing teams and requires an intimate understanding of how employees’ needs interact with members’ needs. Alongside member feedback, a large part of Garcia’s role has to do with employee feedback. “It’s important to remember that it’s not my voice, but the voice of the people I serve.”

  • Visions Hosts 60th Annual Meeting

    Three directors were elected to Visions Federal Credit Union’s Board of Directors at its 60th Annual Meeting, held at Visions Headquarters in Endwell, NY. Joseph Lau was elected to a three-year term and Jill M. Bennedum and James J. Lewis were re-elected to three-year terms on the Board. At a special reorganization meeting held immediately following the Annual Meeting, the Board re-elected Christopher H. Marion as Chairperson, Mary C. Robinson as Vice Chairperson, Denise B. Stoughton as Treasurer, and Kelly A. Roche as Secretary of the Executive Committee. The Board appointed Charles R. Sebuharara as Associate Director.

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